Amazon Marketing

Featured

10 Best Amazon Marketing Agencies in 2024

The eCommerce scene is always teeming with potential, and Amazon stands as the ultimate stage for businesses to shine. But competition can be fierce, so you need an expert to help you make the most of this opportunity. We're spotlighting the top Amazon marketing agencies, known as trailblazers and catalysts for many eCommerce success stories. Our top picks for the best Amazon marketing agencies 1. The Amazing Marketing Co - Best overall 2. The Amazon Blueprint - Best for rapid Amazon growth 3. PPC Boost - Best for PPC strategy development 4. Nuver Digital - Best for innovative Amazon marketing strategies 5. Tale Digital - Best for fast revenue growth 6. Pink Owl Agency - Best for data-driven Amazon marketing 7. Sequence Commerce - Best for streamlined marketing strategies 8. Pixated - Best for trend-setting Amazon advertising 9. Parker-Lambert - Best for expert catalog management 10. INDX - Best for hands-off marketing What is an Amazon marketing agency? An Amazon marketing agency helps Amazon sellers increase their sales through various marketing strategies, including Amazon ads, creating and optimizing listings, customer service, eCommerce SEO, and, in some cases, dealing with Amazon's fulfillment and refund department. What does an Amazon agency do? An Amazon marketing agency's main task is to help brands increase their sales on Amazon. That can be broken down into several different digital marketing services. Ad creation & campaign management Some agencies deal with Amazon PPC and manage the various advertising campaigns for the brand (sponsored products or sponsored brand campaigns). These Amazon companies would manage your ad spend, monitor your advertising performance through a dashboard, and ensure your budget is spent efficiently. They would also monitor your ads and make sure they're delivering the results you expect. Audit & Optimization Some agencies also audit the account and help with conversion optimization on the brand's store page. Some agencies deal with what's known as Amazon SEO—helping optimize product listings to rank higher in the organic search results. After all, Amazon is one giant search engine, and it comes with its own set of search engine optimization strategies to get your products to appear in the product search. Account Management Some agencies function like eCommerce managers and manage the channel. They take care of the fulfillment and customer service, make sure the customers leave product reviews, and open tickets with Amazon's support team. Reporting & Analytics It's also really important to stay on top of your data and see how well each tactic is working. You can create custom reports or view insights like your click-through rate and conversion rate of each marketing campaign. A really good Amazon advertising agency would catch problems from the data and optimize your product ads accordingly. Why use an Amazon marketing agency? Amazon is one of the world's largest marketplaces, with over 197 million monthly visitors, 6.3 million sellers, and more than 310 million active users overall. It's a world in itself. For eCommerce brands looking to expand their customer base on this vast platform, it's crucial to master a myriad of digital marketing strategies. The thing is, a brand might already be juggling multiple channels, such as Google Shopping, social media ads, or Google display ads. But when it comes to Amazon, they might lack the resources or the experience needed to truly fine-tune their marketing efforts. It's like having a complete toolbox but needing the right expert to use those tools effectively on Amazon's unique stage. When navigating the Amazon marketplace, having a specialized agency by your side can make all the difference. They're there to provide the perfect advertising services and expertly manage your Amazon Seller Central. With the right strategy, you can unlock a treasure trove of extra revenue on Amazon—you just need someone who knows the ropes to guide you. That's where an expert agency comes in, ready to lead you on the path to success. Questions to ask your Amazon agency Have you worked with other brands in our niche? What were your results?What services do you offer? Advertising management? Product optimizations? Which strategies would you recommend based on our business goals?Have you worked with similar ad budgets? What is your approach to bid optimization?What's your percentage of success at getting us to the buy box?Would you create Amazon posts for us? Do you have an in-house creative team? Or would you need us to have a designer to create product images?Do you have content writers on your team that would optimize each product description, or would we need to have an in-house writer?What is your combined experience on the platform?Which key performance indicators (KPIs) would you be tracking?How often would you report your results? And how often would we have meetings? Hire the perfect Amazon marketing agency with Mayple Looking for the right agency to hire? Look no further. We have over 600+ vetted marketing experts and agencies with a successful track record. They regularly achieve above-benchmark results in each industry and can help take your Amazon account to new heights. It's a super simple process. We match you with the best brand based on various criteria; they write out a detailed marketing strategy for your business and start executing. We also provide a dashboard with all the data and a dedicated Mayple rep to help you strategize and launch new channels. What are you waiting for?