Digital Marketing & eCommerce Strategies Blog

December 13, 2023

Ecommerce

Online Marketplaces: The Best eCommerce Guide on How to Sell Your Product On The Web in 2024

Digital Marketing

Marketing Industry Trends Survey - How Brands Hire Marketers [2024]

Ecommerce

Cyber Monday Marketing Ideas to Drive Traffic to Your Store in 2024

Ecommerce

10 Hottest Black Friday Marketing Ideas for 2024

December 4, 2023

Paid Advertising

Top Ad Creatives for Ecommerce Campaigns + 250 Ads Examples [Free Deck]

Published

November 21, 2023

Ecommerce

The Ultimate Guide to eCommerce Marketplaces

November 20, 2023

Digital Marketing

Marketing Strategy: What It Is, How to Create the Best One for 2024

November 20, 2023

Email Marketing

All Email Marketing Articles

Top Unsubscribe Button Best Practices (+ Examples)

Following unsubscribe button best practices can actually boost your email campaign metrics, your email reputation, and your brand reputation. Learn how.

Rupa Iyer

The Ultimate Beginner's Guide to Klaviyo [2024]

Learn why Klaviyo is way better than Mailchimp for eCommerce brands, how to set up email campaigns and email flows, & sync your Klaviyo data with Shopify.

How to Use Klaviyo to Supercharge your Shopify Store

Here's the comprehensive guide on how to use Klaviyo to power up your Shopify store, increase email revenue, and automate your email campaigns + flows.

Rakefet Yacoby From

8 Winback Email Tips to Remind Customers Why They Love You

Customers can fall out of touch, but that doesn't mean you should give up. Find out how and why winback emails must be included in your strategy STAT.

Michal Leszczynski

December 7, 2023

Paid Advertising

All Paid Advertising Articles

How to Outsmart the iOS 14.5 Changes & Improve your Facebook Ads Tracking

Here's a step-by-step guide on how to fix your ad tracking issues caused by Apple's iOS 14.5 update - offline tracking, Zapier integrations, custom reporting tools.

Will Perry

The Beginner’s Guide to TikTok Advertising: Strategies, Tips and Best Practices 2024

Here's a comprehensive guide on TikTok advertising. Which type of ads to use, how to setup your campaigns, audience targeting, and optimize your TikTok ads.

Simon Freeman

Facebook Dynamic Product Ads: How to Put Your Facebook Ads on Autopilot

Learn how to automate your Facebook campaigns by using Facebook dynamic product ads. Here's a step-by-step guide on how to get started + examples + expert tips.

Cameron Roe

Video Advertising: 5 Secrets to Making Killer Videos

The comprehensive guide on video advertising - learn the top secrets about targeting your users with video, types of video, and how to tell your story.

Nicolas Abril

Social Media Marketing

All Social Media Marketing Articles

Top 16 Social Media Platforms You Should Try in 2024

Social media platforms come and go -- but which are the most popular ones in 2024? And, most importantly, which one's right for you?

John Marquez

41 Social Media Books to Win at Social Media in 2024

Looking to learn from the experts on how to up your social media game? Here's our list of the best social media books that teach you the A to Zs.

Octavia Drexler

December 6, 2023

How to Measure Your Social Media ROI

Here's how you calculate the ROI from your Social Media Management campaigns. 34% of marketers don't know how to do this. Use this tool, it's a lifesaver.

Rakefet Yacoby From

December 5, 2023

How to Create a Social Media Budget for Your Business

Learn how to create the perfect social media budget for your business. We cover tools, influencers, social media analytics, advertising campaigns, and more.

Octavia Drexler

December 5, 2023

SEO

All SEO Articles

Keyword Research Framework: How I went from 0 to 1.5M visits/month

Get my 7-step keyword research framework - how to get the right list of keywords, which tools to use, and where to get all your related keywords and phrases.

Hrishikesh Pardeshi

What is Keyword Research?

Here's a step-by-step process of conducting keyword research including the tools you should use, the types of keywords out there, and how to best find them.

10 Proven Ways to Increase Traffic to Your Shopify Store

Learn all the top strategies for driving traffic to your Shopify store inculding ads, influencers, giveaways, SEO, and much more.

Chandrima Chakraborty

December 5, 2023

How to Find the Top Keywords for Your eCommerce Brand [+5 Power Tips]

Here are some of the best ways to find the top eCommerce keywords for your brand. We talk about keyword tools, competitor research, SEO checklists and much more.

Ecommerce

All Ecommerce Articles

How 2-Day Delivery Impacts eCommerce Conversions

Unlock better conversions, more sales, and happier customers with 2-day shipping and delivery for your eCommerce store.

Rachel Go

PR for eCommerce: Top Strategies to Spread the Word About Your Business

The Ultimate Guide to PR for eCommerce. Learn the top strategies, tips & tools to connect with journalists and get your product featured on large publications.

Mostafa Dastras

What is the Best Payment Gateway to Use for eCommerce Transactions?

Here are all the best payment gateways for your eCommerce site and how to choose the right one for your business.

Does Charm Pricing Work in eCommerce?

What is Charm Pricing in eCommerce? And how does it even work it? Here's the full guide on the topic.

Amazon

All Amazon Articles

Amazon PPC Made Simple: A Step-by-Step Guide for 2024

The Comprehensive Guide to Amazon Ads. Learn how to use Amazon PPC to get more sales for your business. We cover types of ads, keyword match types, and more.

Isaac Gross

Selling on Amazon vs. Your Own Ecommerce Store

Learn all the pros and cons of selling on Amazon versus on your own eCommerce store. Here is how you to take advantage of both and boost your eCommerce sales.

Milos Culafic

Amazon Vendor vs. Seller: the Difference + Pros & Cons for 2024

What's the difference between being an Amazon seller and an Amazon vendor? We break it all down including the pros and cons, fees, tools, and much more.

Danielle Hixenbaugh

How to Create an Amazon FBA Shipping Plan in 8 Easy Steps

Here's how to create an Amazon FBA shipping plan step-by-step, how much it costs, and how to optimize your shipment to improve your customer experience.

Mina Elias

CRO

All CRO Articles

The Ultimate Guide to eCommerce CRO

Here's how you optimize your site to get more conversions. We cover popups, exit-intent strategies and much more.

When to Start Conversion Rate Optimization?

When should you start creating your CRO strategy? And how do you know if it's the right time? We've got all the details for you.

Jacob Elbaum

What is a Conversion Rate Optimization Strategy?

Everything you need to know about creating your conversion rate optimization strategy. How to create a hypothesis, make an A/B test, and analyze the results.

Jacob Elbaum

How Do You Calculate Conversion Rate?

Here are the best ways to calculate your conversion rate and why sometimes it's not as accurate as you think. Read on.

Jacob Elbaum

Digital Marketing

All Digital Marketing Articles

The Ultimate Marketing Plan Template For 2024 [FREE]

The Ultimate Guide to Creating a Marketing Plan. Get our marketing plan template for FREE + Budget plan + Calculators + best marketing toolkit for 2024.

Rakefet Yacoby From

December 13, 2023

The Ultimate Beginner's Guide to Google Analytics [2024]

This is a comprehensive guide to Google Analytics which will help you create better reports, get more user data, identify your best performing channels and much more.

Drew Blumenthal

The Ultimate Guide to Google Data Studio in 2024: Create Stunning Reports

Everything you need to know about Google Data Studio. How to get started, which reports to make, helpful templates and ways to improve your marketing analytics.

John Hampson

SMS Codes Guide: What They Are, Pros + Cons, and Top Tips

SMS marketing is an important tool for communicating directly with your customers. Read about different SMS codes to see what's right for your marketing budget.

Freya Laskowski

Future Of Work

All Future Of Work Articles

What are the Best Remote Jobs in 2024?

Here are the best remote jobs, best places to find a remote jobs, how long it takes to find one, and the highest paying positions you should apply for.

10 Top Skills Every Digital Marketing Manager Needs in 2024

With a digital device, an internet connection and the right skills, the possibilities of what you can accomplish in the field of digital marketing management and the returns you can reap are near endless.

December 6, 2023

10 Strategies to Hire the Perfect Ads Expert + 45 Q's to Ask Them

Hiring freelancers can be risky. Here's a list of questions to help you gather all needed information to ensure you are outsourcing to the right people.

December 6, 2023

Managed Marketplaces for Services - Unlocking Success

Future opportunities for service oriented and B2B Managed Marketplaces. How can you benefit from this latest commerce trend?